Tourism Minister Patricia de Lille welcomed international delegates with a powerful message: Africa is ready to lead, not just participate, in shaping the global tourism agenda.
“We do not take lightly the responsibility of using this platform to highlight Africa’s development agenda and promote greater equity in global governance,” said De Lille during her opening address.
South Africa’s G20 Presidency: A First for Africa
South Africa holds the G20 presidency for 2025, a major moment for the continent. The G20 represents 85% of the global economy, 75% of trade, and nearly 70% of the world’s population. Minister De Lille emphasized that South Africa, in partnership with the African Union, is committed to aligning the G20’s work with Africa’s development blueprint—Agenda 2063.
Under the presidency theme “Solidarity, Equality, Sustainability,” South Africa is prioritizing:
- Innovation and AI to empower tourism startups and MSMEs,
- Financing and investment for sustainable tourism,
- Improved air connectivity,
- Resilience and inclusivity in tourism development.
These pillars form the backbone of South Africa’s G20 Tourism Issue Note, a strategic document that will shape policy debates until the G20 Summit in Johannesburg this November.
Why Durban? Africa’s Travel Indaba is the Pride of the Continent
De Lille made it clear that the choice of Durban was no accident. The city is home to Africa’s Travel Indaba, the continent’s premier tourism trade show.
This year’s Indaba features:
- 1,300+ exhibitors from across Africa,
- International buyers from 55 countries,
- Delegates from 27 African nations,
- First-time exhibitors from Chad, St Helena, and Burkina Faso.
The event has a proven economic impact. In 2024, it generated R226 million in Durban and R333 million across the province, creating more than 1,000 jobs and helping over 120 small tourism businesses access global markets.
“Africa’s Travel Indaba is not just a showcase—it’s a catalyst for change,” said De Lille.
A Taste of Durban’s Warmth
Minister De Lille encouraged delegates to explore more than just policy discussions. She celebrated Durban’s vibrant culture—from spicy curries to the warm tropical climate.
Delegates are scheduled to visit the Chief Albert Luthuli Museum, tour the Club Med Coastal Resort Development, and take the scenic Inanda Heritage Route via the Ricksha Bus.
“Durban is where you feel the warmth of South Africa,” De Lille told guests.
What’s Next for G20 Tourism Talks?
Over the next three days, G20 delegates will be laying the groundwork for decisions to be taken at the G20 Tourism Ministers’ Meeting in September in Mpumalanga—and ultimately at the G20 Heads of State Summit in November.
The Tourism Working Group will focus on:
- Strengthening tourism’s voice in global economic policy,
- Accelerating recovery through green, sustainable practices,
- Sharing best practices across countries.
The knowledge partner behind this work is UN Tourism, which has supported South Africa’s preparations and helped craft its Tourism Issue Note.
“This meeting is not just a gathering—it’s a platform for transformation,” concluded De Lille. “Let’s work with open ears, open minds, and open hearts. Like we say in South Africa—come find your joy.”
