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On 10 October 2025, the Eastern Cape Rural Development Agency (ECRDA) and the Mpondoland Cannabis Belt Association (MCBA) hosted a stakeholder workshop in Qumbu, under the Mhlontlo Local Municipality. The event aimed to include indigenous cannabis growers in South Africa’s formal cannabis economy. It also focused on promoting inclusive growth and sustainable development in rural areas.
What Happened
The workshop brought together representatives from DEDEAT, the Department of Agriculture, Mhlontlo Municipality, Traditional Leadership, SEFA, Rhodes University, and a Member of Parliament. Together, participants explored how policy and practice can align to ensure that rural communities benefit from the cannabis industry.
Moreover, the dialogue stressed the need for coordinated licensing frameworks and investment certainty. In addition, speakers emphasised protecting Mpondoland’s unique landrace strains, which have strong medicinal and industrial potential. As a result, these indigenous varieties were recognised as a foundation for the province’s cannabis future.
Official Response
Stakeholders agreed that a harmonised regulatory system would strengthen investor confidence and protect traditional growers. Therefore, discussions focused on four main priorities designed to grow the sector responsibly:
- Policy and Regulation: Develop a clear and supportive legal framework for cannabis expansion.
- Licensing for Growers: Simplify access to affordable, fair, and transparent permits.
- Market Access: Build stronger networks that help rural producers benefit from the full value chain.
- Capacity Building: Offer regular training, mentorship, and compliance support for local growers.
Furthermore, ECRDA officials reaffirmed their commitment to empowering rural communities. “We are working to ensure that traditional growers are not left behind. Their knowledge and heritage are the foundation of this industry,” said an ECRDA representative.
Community Impact
The Mhlontlo Local Municipality pledged 20 hectares of land for cannabis cultivation and processing. Consequently, this site will serve as a demonstration project for quality-controlled and compliant production. Meanwhile, ECRDA will coordinate with national departments and public entities to expand this model across the Eastern Cape. The collaboration is expected to create jobs, support rural enterprise, and strengthen community-based cannabis development.
“This is about empowerment and sustainability, building an industry rooted in our people and our land,” said an MCBA delegate.








